Contact me to see examples of my Work.
Over the years my work has been focused on getting people what they need when they need it. If possible, it’s a wonderful opportunity to delight them in that journey along the way.
Any project documentation is fundamentally created to serve as a tool to communicate.
I work with teams on every project to determine the specific communication needs. Below is a list of areas I cover.
Information Architecture
- Enterprise Information Architecture
- Chief IA at Sun, Oracle, Cisco
- Lead IA or UX for 3M, Cargill, MyUHC, MyMedica, Tablespoon.com
- Information Architecture Summit, Conference Chair 2010
- Information Architecture Summit Conference Co-Chair 2009
Design Thinking, Innovation, Strategy and Customer Experience
- Oracle, Sun, Cisco lead
- Lead Strategist at Magnet 360 in conjunction with running team
UX Deliverables
- Audience Analysis
- Design Systems / Documentation for Design Systems
- Site Maps
- User Story Mapping
- Flow Documents
- Wireframes
- Concept Models
- Content Architecture
- Content Worksheets, Inventories, Matrixes
- IA Style Guides & High Level Architectural Guidelines
- Writing for Guidelines and Standards
- Prototypes for Usability Study
Research: Qualitative and Quantitative
- In person research at events: CX Lab at Cisco, Oracle Usability Lab
- AB tests
- Metrics
- Ethnographic and ride along research
- Listening customer call centers
- Assessments
- Surveys
- Persona Development
- Heuristic Reviews
- Site Audit Summary Report
- Paper Prototype + Report
- Usability Guidelines
- Formal/Informal Usability Testing Plans + Reports
- Ethnographic Research
- Interviews
- User Profile Reports
- User Focus Group Materials
Design Systems, Standards, Governance, Process
- Led creation of for 3M global framework, Cargill
- Led governance and creation at Sun, Cisco, Oracle, Techies.com
- Published in Nathan Curtis book on Design Systems
- Defined and rolled out process
- Adoption and Change Management
CRM, Marketing Automation and Social Media
- Lead social strategist and IA for launch of General Mills recipe site tablespoon.com
- Created and led strategy to develop Engagement Score for Target Corporation Stakeholder team
- Ameriprise engage the unengaged
- Lead on Adoption of CRM systems